Tuesday, July 26, 2005
Search Engine Optimization and Christmas Cards
For the past three or four months I have been taking free online classes from "Cricket" to learn more about search engine optimization, css, marketing and now photography for online sistes. Her main site is here:
GNC WEB CREATIONS
Before taking her classes, for half of my keywords for custom Post-it notes and personalized Post-it notes keywords I was in the top five, but for the other half I was in the hundreds. Google burped and I went down in all of them, but since the last adjustment I have been in the top 3 for the first batch and up to 30-40 for the other half. Not great, but a vast improvement. And I have used what I have learned to market some of my wedding items as well; my monogram cake toppers and fan wedding programs are top 3 in Froogle. So if you have any kind of online business or a website you want to draw people into, check her out. She is amazing.
Finally, we are getting our Christmas cards up on the cceasy shopping cart. There are some of the really cool "Something Different" ones up as well. I have chosen the Thanksgiving-type ones, a Courage Card style, I will send for business (I ordered 1400 this year! compared to last year when I sent 500!), but I haven't decided on our personal ones yet. More are going up almost every day.